A lot of the stuff you read on the web these days is the same old thing regurgitated over and over again.
As Solomon says, there really is nothing new under the sun.
But when you’ve read 10 tips for this, and 25 ways to do that, so many times, it really does get a bit tired after a while.
I know, I’ve written blog posts like that in the past, too. There is a place for them.
But, often you find yourself coming away from that type of article with very little, because there’s so much in there you just don’t know what to focus on.
The result is that you end up focusing on nothing.